Affinity Diagramming for Collaboratively Sorting UX Findings and Design Ideas

User Research
Written By Kelsie Ryon

Source: NNG / Nielson Norman Group

Affinity diagramming has long been used in business to organize large sets of ideas into clusters. In UX, the method is used to organize research findings or to sort design ideas in ideation workshops.

Kelsie Ryon https://www.hellokelsie.com
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Affinity Diagrams: How to Cluster Your Ideas and Reveal Insights
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How to Use an Affinity Map to Organize Research